Top Post Company, Eject Ten Thousand Liang Of Gold!

The specific work of the top posting company is very simple. After signing a brand promotion agency contract with the enterprise, it selects the online BBS community according to the characteristics of the enterprise's products and services, writes posts and publishes them in a targeted manner, sends special personnel to track posts, and constantly posts, so as to attract more users to read and pay attention to achieve the effect of advertising. It is very simple to post and top post, but it is difficult to do so if at least 1000 discussions about the products and services of an enterprise appear in one month on the 200 most popular BBS forums in China, which can reach 10000 effective replies. If we do this, the top post company will charge 50000 yuan a month for service. After analysis, I think this advertising mode is more suitable for mature brand enterprises and consumer goods enterprises. For example, if a mobile phone company of a brand has a new mobile phone, it can hire a top posting company to promote it in the forum where the target customers are concentrated. In fact, Alibaba netizens have been using posts for advertising, which is what I used to call implicit advertising. It is a common way for people to post on Alibaba Forum to talk about their life experiences, business insights, etc., and also to mention their products. If a post is well written, it may be recommended by the editor. With a high click rate, the product's exposure will increase. However, a person's energy is limited after all. After a paragraph is written, there will be a lack of new ideas. Now there is a top post company, will some enterprises be excited? The top post company has professional writers and professional promoters. How effective would it be if we could publish different articles for each valuable section? I think it is very difficult to do this. The writer needs to know the characteristics of Alibaba netizens very well, and understand each valuable section. Besides, the article cannot be repeated, and the workload is conceivable. What's more, people are very concerned about blog marketing now. If the top post company opened multiple blogs in Alibaba and other websites, and put different articles on them, of course, these articles are reasonably distributed with enterprise keywords, what will the effect be? This should be better than simply posting and top posting. In addition, I heard that Ali has set up an advertising operation department to package and launch Ali's advertising resources. Alibaba Forum, Taobao Forum and Yahoo Forum should be one of the advertising resources. How will Ali use these advertising resources? If they do the implicit advertising, will netizens object? Editor in charge: Xu Qiyun