Footwear Enterprises Develop "New Chapter In Rural Areas"

A new opportunity.

This business opportunity also makes Shishi some eyed.

Business owners have seen that some companies have adjusted this year.

And product positioning, turning the market tentacles to the rural market in time.

The company received a telex from Chongqing Wan County self operated company, and asked to send a batch according to the single speed.

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This is a group of medium and low quality casual wear with good quality. After arriving at Wan County, it is mainly for some county stores.

The company held a special marketing meeting, requiring some self operated companies located in rural cities to focus on the development of the three tier urban market, and appropriately adjusted the sales prices of some garments in these towns, during which time the brand clothing sold well in some county-level cities, especially Township stores.

It will increase correspondingly.

As long as we are marketable, this is a big new market. "

Mr. Zhang, the marketing manager of the company, is full of confidence.

The majority of garments are "brand goods" without brand names.

This year's expansion of the rural market demand is a major task. Many garment enterprises in the "wholesale market" have not let go of this business opportunity. Some brand clothing enterprises have also adjusted the positioning of the terminal market in a timely manner, and have produced some more fashionable clothing that is more in line with the rural consumption.

Let more peasant friends wear brand clothes, which is actually a main direction of "expanding domestic demand market".

The head of Shishi Economic Bureau thinks so.

According to the person in charge of the enterprise, the quality of the garments is good, but they didn't sell after last year's foreign market changes.

It is understood that this year several export garment enterprises have fought the idea of the rural market.

Some export garment enterprises organize special people to design patterns for rural urban consumption habits, and strive to make products open to a new market in China's rural areas.

A few days ago, the chairman of the wood forest forest Rong state threw out the new view.

The brand shoes and other key footwear enterprises have adjusted some domestic market positioning this year, and have designed many fashionable and durable leisure shoes to meet the needs of more rural consumers.

At present, the products of some brand backbone shoe enterprises have already set off a great wave of sales in some rural cities and townships in China.

In order to achieve this plan, the company held a seminar at the beginning of the year to participate in the two or three tier city agents, focusing on the problem of "rich birds" entering the rural market, and received warm response from the participating agents.