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Shoe Material And Shoe Enterprises Docking New Marketing Mode To Sail

2010/7/26 18:11:00 38

Shoe Material Enterprise Marketing Mode

On the afternoon of July 19th, Chen Xu, Jinjiang Shoe material Ding Zhenhe, general manager of the Trade Co., Ltd. and his staff accompanied the staff of Rogers Corp, the shoe material brand of the agent, visited the famous sports in China. Shoe enterprises Jordan (Xiamen) Industrial Co., Ltd., and Jordan shoe industry development department and footwear design department personnel to carry out shoe material enterprises and finished shoes business docking meeting.


At the meeting, miss Rodgers, the representative of the Asian region of the United States from Taiwan, was Jordan Shoemaking staff introduced the development process of Rodgers brand, and emphasized that Rodgers, as a company with a history of more than 170 years, has become the world's leading supplier of special materials. Rogers Corp's "PORON" brand has been tested strictly by the relevant international departments, and is fully in line with the European and American production standards, so as to meet the requirements of energy saving and environmental protection. As an international brand, although its coverage is all over the world, the company is providing local services, mainly aiming at the different needs of different enterprises to develop and produce related products. In the spirit of "Rodgers's better world" service production concept, the shoes will be pushed to the world shoe market.


Immediately after that, Mr. Wu Zhiwei, the design manager of Rodgers brand products, introduced the products of Rogers Corp's "PORON" brand in detail for the participants. The performance of PORON series products and the typical characteristics of the products were emphatically analyzed. The performances of PORON products such as shock absorption and slow rebound were demonstrated at the conference site. The deep and vivid explanation stimulated the strong interest of Jordan footwear workers to Rodgers shoes materials, and put forward questions for Jordan shoes in the course of development and design. They also put forward their own questions. Wu manager also answered the questions according to the performance of PORON series products.


The trip to Jordan marked the start of a new one-to-one marketing mode for Chen Xu shoes and shoes. It is reported that in the next two days, Chen Xu shoes will also accompany the Rodgers brand of the United States to visit CBA, PEAK and three famous sports shoes enterprises, and carry out corresponding docking meetings with enterprises respectively.

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