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Quanzhou Footwear Industry Alliance Officially Launched

2010/7/27 15:28:00 39

Industrial Alliance

The boss and general manager of more than 200 famous shoe and clothing enterprises in Jinjiang and Quanzhou gathered in Shishi, and participated in the "BRANDWAY (brand road) Bosheng Hui", sponsored by Shanghai runbai technology, Huahong (Shishi) investment management consulting, noah international brand marketing, wish La La (Fujian network), PU Hua Yong Road International, etc., the 3 era of winning footwear industry, winning the business mode Summit Forum, leader of Shishi municipal Party committee, Fujian, Quanzhou, Shishi, garment, footwear, printing and dyeing, children's wear, casual pants, Taiwan businessmen and other trade associations (guild) representatives participated in the launching ceremony of Fujian's shoe and clothing industry "winning the business mode strategic alliance". Recently, stone lions


In the short period of 30 years, Shishi shoes and clothing industry has gone through a hundred years of foreign experience. It has experienced 1 times from the initial product selling, OEM processing to foreign brand cooperative production. Fujian shoes and clothing enterprises have risen rapidly and entered the 2 era of brand operation.

Whether in China or abroad, its industrial status is very important. Now it is in the 3 era of globalization. Industrial upgrading, enterprise pformation and business mode innovation are major issues facing Shishi and its surrounding footwear enterprises.


At the summit forum, famous brand planning masters, marketing management gurus, system building masters, capital operation masters from Taiwan, Hongkong, Shanghai and Canada have carried out a zero distance dialogue with 300 well-known shoe and clothing entrepreneurs and executives. They have jointly interpreted the brand new concept and practice of winning the war shoes and clothing industry 3 times to win the business mode, providing a brand new development mode for improving the business model innovation ability and resource allocation level of the shoe and garment brand enterprises in Shishi and surrounding areas.

The industry believes that the success of this summit forum has ignited the business model innovation for the Chinese footwear industry.

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