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Good Boy "Bright China Red" New Brand Logo Conference

2010/8/16 17:48:00 53

Brand Good Kids Conference

By the end of July, international famous children's products company Good boy Group International Children's clothing and baby products in Shanghai exposition On the "GB good boy lit China Red" new brand Logo conference, announced the replacement of brand logo, and comprehensively promote the globalization strategy.


Good kids group new sign The red "GB" pattern symbolizes China and love. Song Zheng, President of good boy group, also believes that the new brand logo is more in line with international acceptance habits and more fashionable, and can improve the recognition and recognition of "good children" in the world. The act of reshaping the brand logo conveys that the good children group will conform to the changes in the global consumption trend and comprehensively push forward the development goals of the globalization strategy. Good kids group also released a brand new slogan "GB good boy, let love embrace you". This slogan continues the mission of "good children's living environment and improving their quality of life". It expresses the hope of the good children's group that children and children all over the world live in the embrace of love with professionalism and love.


At the press conference, the good boy group announced the establishment of R & D center in Hongkong, China, which is the fifth largest R & D center in the world after Jiangsu Kunshan, the United States Boston, Holland Utrecht and Tokyo. North America, Europe and Asia are the mainstream markets for children's products in the world. The location of the five R & D centers fully illustrates the development goals of the good kids group serving the global market. The five R & D centers are distributed all over the world, but have the overall goal: to make good children brand the leader of global design and innovation. In the future, Hongkong R & D center will continue to develop the innovative concept of "the world market of resources with the world". It will conform to the latest trend of consumption trend of the international children's car industry. With the help of Hongkong's advanced ideas and talents resources in the field of toy development, it will launch a new product for children's cars and toys in the global market.

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