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Survey Shows That British Overweight Clothing Increased By 45%

2010/8/19 12:02:00 61

Fashion Fashion

In 2010, the British overweight clothing market was very popular, women's overweight.

服装市场在近5年增长45%。本周大品牌设计师宣布计划,推出加码服装,更凸显了加码时尚服装的需求,敏特尔(Mintel)做的最新研究显示,几乎四分之一的英国妇女,相当于620万人,穿加码服装,或者18码及18码以上的服装。


In the past 5 years, Myrtle estimates that the overweight women's clothing market (more than 18 yards) has increased by 45%, reaching 3 billion 800 million in 2010, compared with the overall women's wear market by only 15%.

The size of men's clothing increased by 6% to 1 billion 900 million pounds between 2005 and 2010.


Min Tel senior

Latest fashion

Analyst Tamara Sender said:


Obesity in Britain is on the rise, which means that the number of garment consumers is increasing, and these shoppers are looking for more opportunities to purchase and upgrade clothing, as well as more fashionable clothing.

Not only women need more clothing, but 1/3 of men wear XL clothing or bigger clothing. These consumers are no longer small or small. Therefore, all types of clothing retailers should be aware of the potential of this market.


Today, in Britain, the size of the most expensive clothing is 12 yards, 31% of women buy this size, followed by 14 yards, and 10.1% of British women (40% of the female population) wear 16 yards or more than 16 yards.

clothing

The population demand for clothing is increasing.


But retailers seem unable to meet demand, because more than half of women wear 18 yards, and they find that there are not enough stores to supply different sizes.

In addition, of the 10 women, 4 wore 18 or more sizes. They thought that the costumes were not as fashionable as the smaller sizes.

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