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MBA Male Landing On Taobao Mall

2010/12/29 17:01:00 52

A few days ago, the official male flagship store was officially launched on the official flagship store of Taobao mall, which is widely concerned by the industry and consumers.

As a traditional brand of men's clothing, the real strong will be on the shelves of new products in the new season, and maintain a unified price with the terminal.

For the online shopping market,

Powerful fighter

Vice President Lian Jin disclosed that the presence of the official flagship store in Taobao mall has multiple considerations.

"First of all, it is undoubtedly a trend to conform to the trend. The huge scale of Chinese Internet users and the gradual formation of online shopping habits need attention and participation for any brand. The second is to clear up the source.

Consumer

To create a more convenient and more secure purchase of genuine brand new clothing purchase channel, play a standardized role in brand network sales.

The official flagship store of Taobao mall, no doubt, will effectively solve the problem of discount and sale of fake and inferior commodities on the Internet, and play a real role in standardizing the price order of "national unified retail price".

It is reported that the operation of the official flagship store is directly managed by the newly established e-commerce Department of the powerful male tyrant, and all the new products will be sold on line.

Retail of goods

Prices will be consistent with terminal stores.

Reporters log on to the front page of the flagship store of RBA, and see that the new product of the 2010 new winter style clothing has been sold in bulk. Although the price of all the clothes posted on the website has not been discounted, the generous gifts have attracted many clicks and purchases.