"King Of Children" Is Dedicated To Accompany Children &Nbsp; 1 Years Play 100 Million

Colourful blocks fall to the ground, the naive Trojan smiles, children sit on Disney's animated carpets, or cooperate in twos and threes to complete a puzzle toy, or engage in a thoughtful way to get their hands on the activities of the alphabet board, and immediately issued a "chuckle" tender laughter.

If Wang Jiasheng is dragged into the middle of a child, he will become the "king of children".

His fat cheeks are like SpongeBob SquarePants. His eyes often smile when he smiles. This simple and honest appearance is very good for his children.

This is quite different from traditional businessman or serious or sleek image. No one can imagine that this "child king" early education institution year.

Senior executives in foreign companies

Abandoning attractive high salaries and resigning from the top management positions of foreign companies.

This sounds like a "Li Kaifu model". However, in 2003, Wang's victory turned out to be legendary.

Every Chinese who stays at the top of a foreign company will encounter his problem: he will be in the high position and go up again, and will be held by his own people all the year round.

After years of service in the leading industry of the international baby industry, Wang Jiasheng has been confronted with the ceiling of the workplace: "all foreigners are under control, and the mentality is very unbalanced."

There was no road ahead, and Wang Jiasheng decided to make his own way.

"I still thought about changing careers before, but I have been working in the baby industry for so many years, and I have been dealing with children at ordinary times. It's hard for me to accept some cold products," Wang Jiasheng said.

The project that has been paying attention in recent years has naturally become Wang Jiasheng's first choice.

Speaking of the origin of Montessori education, we have to mention foreign colleagues of Wang Jiasheng.

As early as working in a foreign company, he helped the children of foreign colleagues to find Montessori School in Shanghai.

"At that time, they specified, but heard that many foreign companies have designated Montessori schools to be reimbursed as welfare."

Wang Jiasheng found several recommendations on the Internet for colleagues, and the feedback received was "not very authentic".

One of them said in a very unfriendly way, "you are not even studying in China."

This sentence stimulated him, "in foreign companies will often experience this kind of impact, I was then strong national heart" misfortune "will come up," Wang Jiasheng recalls.

Later, a foreign colleague joked, "if you go to a Montessori school, we will rest assured that we will give you the child."

The speaker has no intention of listening.

After that, Wang Jiasheng began to study Montessori's education law. He often used various travel opportunities to visit the local Montessori schools around the world.

"At that time, the market of early education was mixed up, and the banner of Montessori was everywhere, but in fact it was just a set of teaching aids.

But in this way, many parents were attracted by it. When I saw this market demand, I felt the opportunity came.

Wang Jiasheng said that in 2003, he decided to invest 1 million and set up a regular Montessori Early Education Institution.

Start up funds 1 million 200 thousand "beat the water" word of mouth 2 years to turn losses into profits

The company hasn't started yet, and Wang Jiasheng's friend said, "this kind of school is all over the world, you do it for half a year."

The "Curse" has been torturing Wang Jiasheng at the beginning of his business. In the first month, he failed to see the money he put in and even saw a spray.

He was choked by the sea at the beginning of the business. "This brand has been harmed, and the most important thing is how to get parents to accept it."

Wang Jiasheng decided to crack the boat and launched the first half of the year's free preferential measures.

"At that time, it was really a dozen calls to consult, and it was good to be able to come." this is the "one". Wang Jiasheng also insisted on explaining their educational ideas and methods with great care.

In the six months of the free season, not only 1 million but also about 200000 of them were left behind.

In the first quarter, he left more than 10 members.

Laozi said, "two lives, two lives three, three things."

It was these ten members who became the first "one" of Wang Jiasheng. From then on, the parents passed on from mouth to mouth, so Wang Jiasheng opened second stores in 1 and a half years, and after 2 years of establishing Montessori school, he succeeded in turning a profit.

Up to now, there are more than 100 stores with an average annual turnover of 100 million, which reached 150 million last year.

Last year in World Expo, Shanghai, Wang Jiasheng brought Montessori school to Expo Park.

100 years ago, it appeared in World Expo, San Francisco.

It took 100 years to get to China.

It is rumored in the bookshops that the so-called "Montessori education" is just over 80 teaching aids.

Wang Jiasheng said, "this number is wrong. Actually, it is more than 1000 teaching aids. It is a huge industry in foreign countries, but it is only a prototype in China."

We now have our own foundry factories, strictly in accordance with international standards. "

Wang Jiasheng defined Montessori school as an early education with an educational function.

"Industrialization has led to the failure of children to normalize," Wang told reporters.

This sounds a little alarmist. Wang explains that this is actually the degeneration of children's ability. Simply speaking, at the appropriate age, children have to eat their own meals, and parents have to feed them so that children will not eat.

"Therefore, we should pay close attention to the development of children's natural abilities, rather than advance development."