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China's Gold Rush "Holy Land" And "Foreign Devil" Enter The Path Of Clarity.

2011/7/28 18:30:00 39

"Gold Rush Sanctuary" Foreign Devil Is Clear.

After the reform and opening up, Valentino and other brands of our old men went far across the oceans, spreading sermons and instilling fashion ideas. In the thirty years since then, the so-called fashion and fashion have grown vigorously on this land. Nowadays, China's land has a population size of more than 8% GDP economic growth per year, basically attracting one billion and four hundred million or more people in the world. extravagant The brands that are either fair or fast or slow have become their gold rush sites.


In the process of gold rush, the market door opened and the fake foreign devil took advantage of it. For example, in the slightly dilapidated street of a small county in the west, we can also see "world famous brand XXX slave" and "big name XX crocodile" and so on. Wash People's ears, as if warned: folks, do not want to drop the world. Trend Let's hurry to buy a world famous brand.


Actually, what I want to say is, accompanied by a Chinese aping foreigners Foreign brands have gone through several generations in the Chinese market, and they respect the people of this land more and more. They respect people's taste preferences, respect people's price tolerance, and respect people's customs and beliefs. These are "fake foreign devil" can not really learn. Therefore, this can explain why it is difficult to open the domestic market in Paris and Milan by spending a small amount of money on a foreign brand. It is not that you are dressed in sheep's clothing, but are gentle sheep. Bloodthirsty sex The smell has been discovered.


Because of the awakening of the consumer, the path of "foreign devil" brand to enter the Chinese market has tended to be simple and clear. The "brand name authorization" and "brand agency cooperation", which were once popular, could hardly be foothold if they left the bundles of valuable fashion products themselves. So it's easy to see that if it weren't for the luxury brands like GUCCI, CHANEL and LV, it would be difficult to see the other third types of "foreign devil" in the Chinese market if it weren't for parity brands like H&M and ZARA. Even the "foreign devil" who has authentic foreign blood, such as Burberry and CHLOE, takes account of the problems of service and ancestry, and at the same time spoil the domestic cooperation agency authorization.


Of course, until now, I have always wondered why the two brands seem to have a liking for the Japanese market because of the Topshop brand that represents the British flavor and the A&F brand with strong American leisure. It is said that A&F staff members came to Shanghai to investigate and see that the foreign trade A&F of the main street was re engraving. They were shocked and hesitant to enter the Chinese market. Later, the A&F staff came to investigate again, and found that a Korean brand named "WHO.A.U" completely carved its style and became quite popular in Shanghai. Later, it was discovered that "WHO.A.U" went to the base of the North American continent.


How can it be true that Li Gui plays the role of singing in Liangshan? Will Li Kui feel dejected? Luckily, in the first quarter of this year, "Li Kui" raised his health, and his financial reports showed that he was turning around to gain losses. The pace of global development has accelerated. At least, A&F officials have shouted in their earnings reports: 2012, Hongkong, we are coming.


Without the two brands of Topshop and A&F, China's fashion status and the fashion behind its performance are always incomplete, as if Adam and Eve had no bones. I look forward to that day.


 

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