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Under The Background Of High Cost, The Development Of Footwear Industry Is Still A Long Way To Go.

2011/8/13 11:27:00 42

Under The Background Of High Cost The Development Of Footwear Industry Is Still A Long Way To Go.

Under the new normal, there are two phenomena that need to be paid more attention: one is the gradual dilution of the advantage of factor cost; the other is the polarization of industry.

It can be seen that the former represents the decreasing concentration of the existing advantages while the latter represents the increase of the quality resources.

It is precisely in the "one strong and one weak" shift that we need to adjust the over reliance on the original advantages and create a new core competitiveness, that is, effective supply chain management capabilities, including timely discovery of resources.

Resources

The effective integration ability, the ability to open and share resources, and the ultimate ability to continuously increase resources.

In the era of high cost, we must aim at the three new contradictions: only by finding the links of conflicts can we locate the bonding point of interests.

The three contradictions are: the contradiction between "tight monetary policy trend" and "urgent need to release consumer demand".

The rising of comprehensive cost is between the "cost performance" fashion consumption mode.

face

Realistic contradictions; the contradictions existing in the operation of footwear industry chain.

Although the problem of new contradictions is outstanding, it is worth affirming that a trend of benign reversal of supply chain dominance has emerged.

China's suppliers began to choose foreign brands, while some upstream fibers and processing enterprises gradually began to get rid of the fate they had chosen, and began to restrict the brands and retailers of downstream shoes and clothing.

In the era of high cost, there are four supply chain management and supplier optimization.

crux

Strategy: first, we should strengthen the "soft digestion of hard costs", and accelerate the procurement and substitution of materials, use flexible financial instruments, expect strategic locking, and avoid sharp fluctuations in prices.

The two is to create "branding" for suppliers.

Based on the brand development goal of the whole industry chain, the brand is divided into industrial manufacturing brand and terminal sales brand. Under the premise of cost management, shoes and clothing enterprises may take measures such as centralized procurement, reducing the number of suppliers and intensive paction costs.

High quality supply chain resources will continue to be concentrated on direct suppliers with one-stop service functions.

The three is to advocate the integrated innovation mode of supply chain under the integration of resources, improve the applicability of quality standards in the whole industrial chain, and establish the mechanism of product collaborative development, information sharing and information support.

Four, we should speed up the "greening" of supply chain management, and advocate the pressure mechanism of green standard output and terminal consumption on the upstream of the industrial chain.