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Xi'an's "School Economy" Is Heating Up Rapidly.

2011/8/19 9:01:00 61

Open Economy Business Discount Advertising


   Soon after the new school year, the "starting school economy" is heating up rapidly. Merchants have offered various preferential advertisements.

Soon after the new school year, the "starting school economy" is heating up rapidly. In Xi'an, digital products, famous brand Sports clothing and so on are most popular among the students.


As of June 19, 2009, there were 52 institutions of higher learning in Xi'an, plus private universities, with more than one million college students.


Reporter 18 in Xi'an some digital Market Name brand clothes Exclusive shop It is seen that sales promotions such as "summer concession", "open school discount offer" and "open school special privileges" are all in a row. Customers who come to consume are also mainly college students and parents. Laptops, smart phones, sportswear and suits become the necessity of many college students.


In the computer mall of Yanta Road in Xi'an, Li Wei, from Zhouzhi County, told reporters that to go to university, many students have bought new digital equipment, and his parents have equipped him with 3G smart phone to buy a laptop computer.


"Before and after school starts in September, sales of digital products such as computers, cell phones, cameras, MP5 and so on, and sales increased by nearly one and a half times than usual." Mall shopping guide Wang introduced.


Joe aunt, who is buying clothes at a sports clothing store in Changan North Road, says that her son is going to university in the field, and today he specially brought him to buy several famous brands. Although it costs a lot, I feel happy when I see my son happy.


Li Song, a research student at Chang'an University, said he also bought a brand-name suit for himself. He believes that suits are used in many occasions in schools. Whether they are running for student union, community leaders or participating in the formal activities of college departments, wearing western suits has become an inevitable requirement. Developing good dressing habits is also conducive to adapting to the workplace as soon as possible after graduation.


In addition, some creative toilets, such as toiletries, lovely bedding, and so on, are loved by college students. Bags, desk lamps, portable computer tables and other commodities also ushered in a sales boom. {page_break}


Some parents think that nowadays many families have better economic conditions, and it is reasonable to provide better products for children to learn and use. However, some parents are worried about this. "It may lead to extravagance and consumption. We should pay attention to the education and guidance of children's diligence and frugality."

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