The Advantages Of China'S Footwear Industry Will "Touch" The Interests Of The EU.

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Since joining the WTO, China has become one of the biggest victims of anti-dumping in the world.

As for accusations against other countries, enterprises should actively respond to lawsuits. Only by arguing for victory can they win the lawsuit. If they refuse to give up, they will often become victims of trade protection under the pretext of "anti-dumping and countervailing".

Today, the news that "the European Union shoe dumping case was ruled by WTO by the EU is illegal" is an example of successful struggle. It is worth learning for all enterprises injured by trade protection.

Editor's note

On the 28 day, the WTO (WTO) circulated to members the report of the expert group on China's EU anti-dumping measures against leather shoes.

The report of the panel of experts ruled that ninth (5) of the basic anti-dumping regulations of the European Union violated the relevant rules of the WTO.

At the same time, the anti-dumping authorities of the European Union also violated the requirements of pparency and other aspects of WTO's Anti-dumping Agreement in the original trial and retrial investigation.

Shen Danyang, spokesman of the Ministry of Commerce, delivered a speech on 29 July, welcoming the decision made by WTO expert group on China's anti-dumping measures against EU leather shoes.

As a case of trade friction that has been quite influential in recent years, the EU shoe case has been widely accepted by the industry as an exemplary influence on Sino foreign trade relations in the future.

Yesterday, some export EU shoe makers interviewed yesterday told reporters that the case was officially over since April this year. Orders from the European Union have improved. A group of giants such as Nike have increased the leather shoes orders to the EU market for Chinese shoe companies.

The above cases began in October 2006, and the European Union formally imposed high anti-dumping duties on Chinese footwear enterprises. After the expiration of anti-dumping duties, the European Union launched a review again in 2008, and decided to extend the anti-dumping measures for another 15 months. Until March 31, 2011, the European Union formally abolished the 16.5% high anti-dumping duty on Chinese leather shoes.

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During this period, China appealed to the WTO in February 4, 2010 on the EU anti-dumping case against China's leather shoes.

In May 18th, the WTO formally set up an expert group to investigate and decide on the relevant provisions of the basic anti-dumping regulations of the European Union, and whether the anti-dumping measures adopted by the EU on Chinese leather shoes violated international trade rules, but the case was delayed for a long time.

According to statistics, after the EU took anti-dumping measures on Chinese shoes, the total amount of shoes imported from the EU dropped by 15%.

Data show that in the past 3 years, the sales volume of China's shoe exports dropped by 15%, and its revenue dropped from 2 billion 80 million euros to 1 billion 780 million euros during the peak period.

The latest statistics from China Leather Industry Association show that the previous anti-dumping duty resulted in a 20% reduction in the output of Chinese leather shoes exported to Europe.

About 40 million pairs of shoes were exported to the EU, which caused about twenty thousand workers to lose their jobs.

Guo Weiwen, Secretary General of the China anti dumping League of leather shoes, told reporters that "the European Commission is not fair in the case of" exporting EU shoes ". They are" ruling for Adjudication ".

Guo Weiwen said that the EU shoe case itself has many legal loopholes.

"Since 2006, we have been communicating and understanding with the European Commission and people from all walks of life, including the original trial, the review and the final ruling. Among them, we have put forward many important legal viewpoints and grounds which have not been taken seriously. We think the case has not been given fair and fair decisions."

Guo Weiwen said.

Whose cheese has Chinese shoes moved?

In January 2006, the European Commission refused to recognize the "market economy status" of 13 Chinese shoemaking enterprises, making the Chinese shoe industry in a very unfavorable position in anti-dumping cases.

In February 23rd, the European Commission issued an anti-dumping investigation result, which concluded that the Chinese footwear industry was in disguised form of government subsidies, dumping at the price below the cost of the EU market.

Subsequently, the EU Member States decided in March 16th to impose anti-dumping duties on Chinese footwear products from April 7, 2006, and gradually increased the anti-dumping duty from 4.8% to 19.4% within 6 months.

Over the past 4 years, the EU has been increasingly opposed to levying anti-dumping duties on Chinese shoes.

Lord Mandelson, the British business secretary, has warned that extending the anti-dumping duties on footwear products in China and Vietnam may damage the long-term business relationship between Europe and the two countries.

He expressed concern that one of the consequences of the economic crisis was the decline in the enthusiasm of the European Union for free trade.

"In the EU Member States, a more introverted attitude is growing, that is," let us keep what we have now. "

Mandelson said.

Guo Weiwen said that in fact, the industry within the European Union was dissatisfied with the ruling, "because such a ruling does not help any domestic industry. In fact, many large brands in Europe need to be placed in Asia, which is the result of the division of globalization and there is no dumping."

Shen Danyang, spokesman of the Ministry of Commerce, said that China urged the European side to respect the WTO ruling and cancel the legislation and discriminatory practices that are not in conformity with WTO rules as soon as possible, treat Chinese export enterprises fairly and maintain normal trade activities in Central Europe.

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Europe decides for adjudication.

EU market begins to resume

Voice of industry

Wu Zhenchang, chairman of the European Union's anti dumping alliance against leather products in China and chairman of Guangzhou Chuangxin shoes industry, said that after the case was closed in April this year, Nike and other customers began to increase orders for the EU market to enterprises.

Wu Zhenchang said that the cost of shoemaking in China was higher than that in Southeast Asia, plus 16.5% anti-dumping duties. Some customers could not accept a substantial increase in the cost of procurement in China. In the past few years, some of the orders have been pferred to Southeast Asian countries such as Indonesia.

After years of efforts by the Chinese government and enterprises and the cooperation of the EU customers, the anti-dumping duty has been finally knocked out, to a certain extent, to reduce the cost pressure of the EU buyers and to enhance the competitiveness of Chinese shoes in the EU market.

However, in view of the increasing cost of raw materials and labor, the price of export shoes has been rising.

It is difficult for Chinese shoe enterprises to compete at low prices.

Wu Zhenchang said, especially with the European debt crisis intensified, demand for orders from Europe is also quite weak.

Footwear trade is one of the most controversial trade issues between China and the European Union.

Guo Weiwen, Secretary General of China's anti dumping Union, told the Nanfang Daily reporter that over the past four years, high anti-dumping duties on Chinese shoe companies have not only increased the production costs of multinational shoe companies in China, but also made the road of Chinese enterprises exporting to the EU rugged, and EU consumers are the biggest losers.

Wang Zhentao, vice chairman of the China Leather Association and chairman of AOKANG footwear industry, told the footwear industry that the cancellation of the anti-dumping duty is a "burden reduction" for Chinese export enterprises. However, it should not be blindly optimistic and focus on the future of China's footwear industry.

We must be self reliant, improve product development and brand value added, and create multiple markets.