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The Shanghai Court Formally Accepted The Case Of Jordan, Who Flew To Court To Prosecute Jordan.

2012/3/9 10:11:00 25

Jordan Sports Shanghai Court Trademark Infringement

Shanghai second middle school announced on March 6th evening that the hospital had formally accepted Michael Jordan's lawsuit. Jordan Sports Disputes over the right to name of Limited by Share Ltd and Shanghai Bai Ren Trading Co., Ltd. This is the first public recognition of the court, which formally accepted the case.


In February 23rd, basketball superstar Michael Jordan said he had filed a lawsuit with a Chinese court accusing Jordan sports Limited by Share Ltd of using its name without authorization.


Jordan wrote in a statement that the lawsuit is not about money, and that the rights and interests of Chinese consumers should be protected and should not be misled. In his statement, Jordan also accused Jordan of unauthorized use of his Chinese name, jersey number 23, and even trying to use his children's name to engage in business activities. In his claim, Jordan sports should immediately stop abusing his name and let Chinese consumers know that he has nothing to do with Jordan sports.


6 Shanghai middle court also said that the case will be heard publicly in the future.


According to media reports earlier, Beijing Haidian court refused to accept the case, the reason is that Jordan has no unique designation in China.


Yesterday evening, Jordan sports responded that he had received the notice of responding to the second middle court of Shanghai in March 5th, and now he has fully commissioned the lawyer to deal with it. Jordan sports has full confidence in safeguarding his legitimate rights and believes that the court will make a fair decision in accordance with the law.


Before the company repeatedly said that the company did not deliberately use the name of Michael Jordan (Michael Jordan), Jordan sports to "Jordan" and other registered trademarks have exclusive rights, protected by the law of our country.


But Michael Jordan's Chinese agent Fang Junhe law firm partners have pointed out that the evidence collected by them can fully prove that Jordan sports has a one-to-one correspondence with Michael Jordan. The third party survey in 2009 showed that consumers mistakenly believe that Jordan sports is Jordan himself. brand

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