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Casual Wear Has Become A Stepping Stone To The Australian Market.

2012/8/24 9:18:00 21

Casual WearAustralian MarketOrders

Each one has only three hundred and five hundred pieces.

Order market

A resort country where consumers are comfortable and leisure is attracting more and more textile exporters' attention.

Australia's textile and apparel market is gradually showing its fascination under the weak consumer market in Europe and the United States.

Some enterprises have indicated that in the current period of small volume and short delivery time, which has become the commonality of export orders, the stable demand of Chinese textile and clothing products in the Australian market, diversified and low threshold market characteristics make enterprises more willing to explore new growth points here.


It is not difficult to find out the classification and statistics of Australia's textile and clothing exports.

clothing

Class pactions accounted for the largest share of the total turnover.

In 1~6 months this year, China's clothing exports to Australia amounted to US $1 billion 690 million, accounting for 75% of the total textile and clothing.

Some export companies admit that casual wear is the most guaranteed product in the Australian market.

According to the Australian exhibition director, Australia generally has relatively mild climate, so the demand for heavy thermal clothing is relatively small.

Australians love sports and advocate leisure life. Sports, outdoor and casual clothing are very popular in the local market.

Due to the southern hemisphere, the Australian season and the northern hemisphere are anti season, so Australia's fashion trend is six months later than Europe, and the fashion features gradually become less obvious. This is also one of the reasons why casual wear is popular.


It is understood that this year's Australian exhibition attracted the attention of many garment export enterprises in China.

According to the China Textile Import and Export Chamber of Commerce, the exhibition will be held on November 20th ~22 at the Sydney Exhibition Center.

It is expected that there will be 203 booths with an exhibition area of 5000 square meters.

At present, garment enterprises are particularly active in participating enterprises.

Nantong three Xiang Garments Co., Ltd. and Huaian Datang International Trade Co., Ltd. both said they will display a variety of light summer clothing at this exhibition.


Aiming at developing Australia's clothing market, China

Spin

"Another notable feature of the Australian clothing import market is that a small number of imported wholesalers with brand names have a very large voice in the supply chain," the chamber of Commerce said.

Typical representatives of such companies are Pacific Brand, Gazal Corp Austin Group and so on.

Export enterprises can further gain more Australian market share by establishing links with such retailers. "


 

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