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Hot Summer Home Textiles Started Another Round Of Anti Season Promotions.

2013/6/6 23:32:00 44

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In the summer of P, home textiles started another round of anti season promotions.

Smart consumers find that in recent years, home textile products have evolved from the previous "season discount" to the "discount" phenomenon throughout the year, while the new products and wedding beds are rarely discounted.

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< p > < strong > Market: the summer set off a discount wave < /strong > /p >


< p > summer, four piece sets, silk quilts, quilts and other home textile products entered the off-season sales, and all brands of home textiles set off a discount. The discount for bedding items at thousands of dollars could reach two to seventy percent off.

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< p > most of the home textile products can see discount sales promotions, like some single item three piece sets with a price of 1099 yuan, only 399 yuan. A 2099 yuan four piece set now costs 699 yuan.

A variety of four piece bedding items are priced at 899 yuan or 699 yuan, which is almost five to forty percent off of the original price.

The clerk said.

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< p >, however, the salesperson introduces that the wedding home textile is a rigid demand, and there are few discounts, and the price tag is high. Most of the brand wedding home textiles are priced from 3000 yuan to 5000 yuan.

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< p > < strong > consumer: virtual high discount to normal "/strong > < /p >


Ms. Tang, who lives in Zhongnan Road, told reporters that the discount of home textile products has become the norm. "Only a few years ago, only eleven, 51, the price of home textiles will have a big discount, and now the discount has become the norm." P

Tang said, especially the brand home textiles, the price of four thousand or five thousand yuan, no discount, basically nobody cares.

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< p > but with frequent promotions and discounts, many consumers are beginning to question whether there are many ingredients in the beds of thousands of dollars. "The price of bedding is getting more and more ridiculous, ranging from 1000 yuan to 8000 yuan, but the activity price is only 600 yuan to 3000 yuan. Is it better to directly indicate the real price?"

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< p > < strong > Merchants: Home Textiles fall into price war < /strong > < /p >


< p > "in the past two years, the surrounding brands have been discounted. We will not have customers without discount."

Roley home textile Xudong shop manager told reporters that each product has its cycle, for the sake of reducing inventory, it will discount some styles.

But this "high price, big discount" has also cultivated customers' "no discount, no buying" habit, similar to the current a target= "_blank" href= "//www.sjfzxm.com/" > clothing < /a > market.

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< p > in addition, insiders said that serious homogenization is also an important reason for the price war between home textile brands.

"The cost of research and development of original patterns, styles and colors is very high, but the domestic home textile enterprises are very imitative, which greatly reduces the cost and can give very attractive discounts."

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