Boston Became The Official Male Dress Partner Of The Spurs Season.

< p > Bosideng International Holding Co., Ltd. (Hongkong stock exchange's main board listing, stock number: 3998) announced that its Bosideng company in the United Kingdom, Pos den London (Bosideng London), has entered into a business partnership with the Premier League football team Tottenham Hotspur, becoming the official male dress partner of the Hotspur team in the 2013/14 and 2014/15 season.

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On the day of P, Spurs are coming to the Barclays Asian Championships in 2013.

According to introduction, Boston London provides a formal dress for the Spurs, the management team and the board of directors for the Barclays Super League.

The cooperation agreement includes Boston London to provide the latest series of suits, shirts, neckties, < a target= "_blank" href= "//www.sjfzxm.com/" > shoes "/a" and accessories, and Boston London brand will appear on the official website of the Spurs, social media channels, etc., and directly interact with fans from all over the world.

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"P" Bosideng is China's largest down garment enterprise group. In recent years, with strong brand value and abundant marketing resources, it has actively promoted the strategy of four seasons "a target=" _blank "href=" //www.sjfzxm.com/ ">" clothing /a "strategy. At present, the brand of non down wear includes Bosteng Mens, Pos den London (Bosideng London), Jesse dress and Mogao casual wear.

Among them, Boston London high-end men's clothing was released in 2012, its flagship store in the west end of London is also the first flagship store outside China, near the prestigious London high society gathered in Mayfair area.

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Gao Dekang, chairman of the board of directors of Boston, said: "we are very excited to be able to support the top European Football Club Tottenham spurs." P

As a new Chinese company entering Europe, Bosideng has established a strong position in the UK. It is very important for us to cooperate with Tottenham football club to further enhance brand awareness.

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P Hotspur will also benefit from Boston's leadership in the Chinese market, and the two sides will work hand in hand to expand the influence of the team in China's important global market.

"I'm glad that Boston has become a new partner for our ball club," said Mr. Daniel Levy, chairman of the football club of spurs. "Boston London has established a reputation in terms of product style and innovation, and their philosophy is not compatible with our Daniel club."

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Pos den London, director of the P, Zhu Wei also said that the cooperation with the Premier League Hotspur provided a platform for Boston London to build a brand in the UK and London.

I hope this cooperation with the world famous football team will become a long-term and fruitful cooperation.

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