Hebei Leather Industry Continues To Supplement E-Commerce Talents

　　 Shijiazhuang The teachers and students of Career Academy have conducted special investigations in 4 industrial clusters, namely, Xinji International Leather City, Xingtai Qinghe cashmere products base, Baoding Rongcheng clothing market, Baoding Baigou wholesale market and so on, and three commercial wholesale markets in Shijiazhuang and three industries in Shijiazhuang and Taihe electronic city. 1000 questionnaires have been distributed and 882 valid questionnaires have been collected. Through statistical analysis, a survey report on the current situation of e-commerce in Xinji province has been formed.

"Hebei SME E-Commerce Research Report" in Shijiazhuang Vocational College of Industry and Commerce "e-commerce talent training mode reform forum" released, the report shows that 79.6% of SMEs have demand for e-commerce talents. Yuan Dengke, Deputy Secretary General of the China Electronic Commerce Association, believes that the positive development of e-commerce has become a social consensus. "The development speed of China's electricity supplier industry ranks first in the world. Many traditional enterprises will face transformation, and the demand for professional talents of electricity providers will grow rapidly."

According to the survey results, 73.8% of the six major wholesale markets in the sample survey have launched or planned to carry out e-commerce. There are 16.7 SMEs in Hebei, nearly 80% of them have demand for e-commerce talents, and nearly 14% of them have urgent needs. According to this calculation, there are about 13.4 SMEs in Hebei Province, and there are about 2.3 urgent needs, most of which demand less than 10 people.

stay Leatherwear , clothing In the e-commerce market area of six categories of products, such as department stores, bags, electronic products and cashmere products, the choice of Taobao e-commerce platform is the 45.5% choice of the e-commerce platform. The Taobao platform is the preferred platform for SMEs to start businesses and start businesses.

This year, Shijiazhuang Vocational College of Industry and Commerce's first "online business class" enrollment confirms this judgement. Every student in this major enters a school and opens a "Taobao store" under the guidance of the teacher. Students learn relevant theoretical knowledge and technical skills in the process of starting a shop.

In the way of e-business, 42.7% of enterprises choose to do their own business, and 42.2% of enterprises choose some businesses, such as customer service, marketing promotion, website maintenance and so on. Outsourcing only accounts for 15.1%. Enterprises are more inclined to do e-commerce through their own employees, or by outsourcing part of the business of e-commerce.

On the choice of specific work contents for graduates majoring in e-commerce, 43.4% of enterprises choose the first place in Internet marketing, while second in the US, and the second is in website management and customer service. Therefore, in the development of e-commerce professional curriculum system, Shijiazhuang Vocational College of Industry and Commerce will focus on network marketing and art related courses, in order to meet the current demand for talent in small and medium enterprises.

Jia Shaohua, vice president of Yiwu industrial and commercial Career Academy, also verified the result in the speech at the Forum: "every enterprise in Yiwu is undergoing transformation. Now many enterprises are going to sell through e-commerce. When it is difficult, they will cooperate with our students, entrust our students to run the battalion or operate through shareholding system." However, 40.8% of enterprises choose to carry out e-commerce business through internal training of talents. This indicates that amateur time or short-term centralized training teaching mode is also a way for e-commerce professionals training and school services to enterprises and society.

At this stage, the conditions for the construction of E-commerce Specialty in Hebei province are very good. Most enterprises have good intentions to cooperate with schools. Schools can rely on full industry and enterprises to carry out all-round and deep cooperation between schools and enterprises in the course of professional construction, and give full play to the role of industry and enterprise cooperation in the formulation of personnel training programs, teaching staff, training and post practice.

Ma Zikong, President of Shijiazhuang Vocational College of Industry and Commerce, said that the school will take "ability based" personnel training as its goal, and set up corresponding courses according to the steps and processes of opening and running online shops, so as to train small and medium enterprises, especially in small businesses, such as network marketing, graphic design, website management, customer service, etc., and deliver skilled skilled talents with good executive ability, communication skills and teamwork skills, so as to promote the development of e-commerce in Hebei.