"Two Child" Policy Affects Children's Baby Market

< p > < strong > the "two child alone" policy lets children's clothing enterprises smile to open their faces < /strong > /p >

< p > in fact, according to Semir, Anta, 361 degrees, Lining, BELLE and many other enterprises, they have already released the second child policy and have already launched relevant strategies to increase their children's clothing business.

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< p > for example, Semir's a target= "_blank" href= "//www.sjfzxm.com/" > dress < /a > children's clothing business has made three major adjustments: Children's clothing business input, strategic status improvement, expanding 0~3 year old baby market product line, increasing 0~3 year old baby "a", "0~3", "" "", "clothing" retail area.

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At the same time, Semir children's clothing business will continue to expand investment, product line development, retail strategy and online business will increase.

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"P", as early as last year, some people in Anta had disclosed that when they accepted the connection of the billion state power network, Anta had certain expectations for the domestic second child policy and began to devote more attention to the children's wear market.

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< p > in addition, 361 degrees, Lining, BELLE and so on have also paid attention to the children's clothing market in advance, and even overseas enterprises including H&M, Zara, Muji and UNIQLO (Uniqlo) have set up children's special area or children's clothing store specially.

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< p > < strong > the "two child alone" policy is good for the garment industry < /strong > < /p >.

< p > following the release of the twin births, the decision of the Central Committee of the Communist Party of China on a number of major issues in deepening the reform announced last week has opened the door to the "two child" policy.

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< p > "decision" put forward: "adhering to the basic national policy of family planning, launching the implementation of the policy that only one child can give birth to two children, and gradually adjust and improve the family planning policy so as to promote the long-term and balanced development of the population."

Wang Peian, deputy director of the national health and Family Planning Commission, has further explained this, pointing out that there is no unified timetable for the implementation of the "two child" policy in the whole country, and emphasizes that the "two child alone" is not a "two child".

Some experts estimate that if the urban and rural areas unified the "single child" in 2015, the number of births per year will increase by about 1 million.

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< p > by the "second child" good stimulation, the first few trading days related concept stocks rose fiercely, until yesterday, "single second child" concept stocks only collective callback.

Market participants pointed out that the "two child" policy is favorable in the long run, and there are also medium and long-term quotations after the related stocks are callback. Investors are advised to take the opportunity to intervene.

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< p > as the highlight of the decision, the launching of the policy of "two child" has been highly concerned by the whole country.

A portal website conducted a poll on this topic. More than 20 thousand netizens nationwide participated in the voting, of which 28.8% chose not to have a second child, and 55.8% chose to have two births.

Obviously, most people welcome the "two child" policy.

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< p > < strong > brand ahead of schedule, the new market for children's market will help to realize the realization of "/strong > < /p >

< p > November 21st, the second child policy in the Third Plenary Session finally let many businessmen in the brand retail market wait for the profit period.

A number of Brand Company, including Semir, Anta, 361 degrees, Lining, BELLE and others, have launched relevant strategies to overweight children's clothing business, and many companies have disclosed this change ahead of time.

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< p > Semir apparel official said recently that Semir had already planned the layout of < a href= "http://sjfzxm.com/news/index_c.asp" > second child policy < /a > earlier, and has already made three aspects.

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< p > understand that Semir clothing children's clothing business has made three major adjustments: 1, children's clothing business input and strategic status improvement; 2, product line adjustment, expanding the 0-3 year old baby market (MINI Bala) product line; 3, reseller channel adjustment, increasing the 0-3 year old baby clothing retail area.

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< p > it is understood that the investment of < a href= "http://sjfzxm.com/news/index_c.asp > > Semir children's wear > /a > will continue to expand. Although Semir has not provided specific quantitative increase in input resources, product line development, retail strategy and online business will increase.

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"P", as early as last year, some people in Anta had disclosed that when they accepted the connection of the billion state power network, the company encountered bottlenecks in the expansion of traditional stores and was looking for new markets. On the other hand, it had certain expectations for the domestic second child policy and began to devote more attention to the children's wear market.

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< p > in addition, 361 degrees, Lining, BELLE and so on have also paid attention to the children's clothing market in advance, and even overseas enterprises such as H&M, Zara, Muji, UNIQLO, etc. have set up children's special area or children's clothing store specially.

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