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Interpretation Of Display Design Principles For Brand Franchising Stores

2014/3/28 22:17:00 48

Brand FranchisingClothing StoreDesign Principles

For clothing stores, fitting in style is half the battle. Decorating is a complex matter. There are too many details such as time schedule, project budget, qualification of decoration company and so on. Renovation The company communicated all day. Therefore, many people simply do things perfunctory, or plaster a few crepe paper on the wall, or choose the color of the walls randomly, and brush the dark green walls of the shops which are not enough light, so that it seems that the shop does not turn on the lights from outside, so the consumers are not in the mood to go in.


Many people may find it troublesome to decompose the decoration process. However, many clothing stores adopt the method of contract making and no material wrapping when decorating. In order to save money and ensure the quality of decoration materials, most of them buy it in person.


   product Licensed clothing store Display design principles


1, the overall display of goods. In order to achieve the display effect and fully reflect the brand design concept, from the overall LOGO design to the store model, the gesture display of people's desk and other details, we must reflect the design and display of the gist and intention.


2. Display of goods Contact and match. Products are maintained in series, and products in the display area are arranged in a series of forms, which will highlight the advantages of the product in the design structure arrangement.


3, the structure of goods is practical and effective. In order to create atmosphere for clothing display effect, the device structure of the design should fully reflect the auxiliary role of clothing product display in actual operation.


4, the construction of exhibition space is reasonable, smooth and strong. The marketing concept now emphasizes consumers' psychological feelings. They need plenty of free space to shop, choose independently, and enhance the participation of the guiding factors in the store sales behavior.


5, the display style of goods is unique and unique, and its characteristics are outstanding. This will not only make the image of the clothing store become distinctive, but also enrich the external image of the product and enhance the appeal of the brand.


How to do well the design and display of the store space and receive good results, in addition to combining the characteristics and styles of their own brands, we should constantly absorb new contents from the surrounding successful brands, and improve and develop the connotation of design and exhibition. In this way, we can not only receive substantial results from the market, but also effectively promote the image, culture and quality of the brand.

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