POOVE 2014 Youth Autumn And Winter Clothing Trend Conference Perfect Bloom

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< p > there is a cloud in the art of war.

Throughout the ages, it is very prudent for the government, businessmen and military to grasp the situation and predict the trend.

In recent years, borrowing marketing has become the conventional tactic of major brands.

However, borrowing not only depends on the brand awareness of the outside world, but rather enhances the strength of the industry through borrowing, and ultimately achieves the purpose of leading the industry trend. This is the responsibility of the industry's leading brand, and it is also an important channel to enhance its overall competitiveness.

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< p > > a href= "//www.sjfzxm.com/" > POOVE < /a > for 27 years, dedicated to the research and development of exclusive products for teenagers, after long-term market test and reputation accumulation, it has become one of the most influential brands in the exclusive product area of teenagers.

Recently, POOVE's 2014 Youth Fashion Dress conference is again becoming the focus of the industry.

It is revealed that the whole conference is coming to an end.

Looking back on the bright curtain of the whole activity and the highlights of the meeting, and analyzing the contents of the whole activity from the macro level, we can find that POOVE has fully applied the role of "potential" in product R & D, retail thinking and brand building.

Among them, we have the ability to grasp the trend of the international market, the market oriented "borrowing power", the courage to take the lead, lead the market trend and create the brand exclusive business model.

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< p > < strong > borrowing the trend to grasp the trend of the trend and create exclusive < a href= "//www.sjfzxm.com/" > brand < /a > tonality < /strong > /p >

< p > "as long as standing on the draught, pigs can be blown to heaven."

This is the classic quotations of Lei Jun, chairman of Xiaomi technology, which vividly illustrates the importance of borrowing.

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P, however, borrowing is not simply "going with the stream".

Especially in the field of product design and R & D, under the premise of fully understanding the trend of international frontiers, how to integrate it with its brand personality and pform it into a personalized product is an important issue that a mature brand must consider.

In the 2014 Youth Fashion Show conference, POOVE launched four new products, including "fashion Joker", "fashion charm", "colorful city" and "simple life", which fully integrated the current trend of simple fashion and colorful personality, and made perfect interpretation in four aspects: plate, surface, color and technology.

The content is from dedecms < /p >.

< p > "this season, new products integrate excellent domestic design team resources and the world's leading R & D resources, combined with their own brand tonality, closely related to the trend of market fashion, and then strategically adjusted the entire R & D work, and set up a forward-looking, scientific product development system oriented to the individual needs of consumers."

Chen Wenjie, general manager of fashion center of POOVE (China) Limited, emphasized that the key R & D of new products in autumn and winter in 2014 is to highlight individual personality and enhance the identification of brands and products in the market under the premise of meeting the needs of consumers.

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< p style= "text-align: center" > < img border= "0" alt= "" align= "center" style= "" width: ";

< p style= "text-align: center >" (map) retail experts provide professional consultancy services for POOVE business partners < /p >

< p > < strong >: creating young women's dress > new a href= "//www.sjfzxm.com/" > Fashion < /a > /strong > /p >

< p > after 27 years of development, POOVE has formed a brand culture with market oriented and customer satisfaction as its mission.

In order to further provide consumers with more quality products, create a blueprint for the industry, and inject new growth momentum into the enterprise, POOVE has been exploring unremittingly in the field of brand building, marketing and product development, and has constantly put forward and carried out some forward-looking strategic plans.

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In the autumn and winter of 2014 and P, POOVE creatively put forward the strategy of "developing teenage women's clothing category".

In order to facilitate the smooth development of the strategy, POOVE has developed a set of commodity planning projects from the early stage of market research, product development to order guidance, and the late listing of band and terminal sales. < /p >

< p style= "text-align: center" > < img border= "0" alt= "" align= "center" width= "555" height= "364" width= "" / "" > "

< p style= "text-align: center > > strong >" (map) POOVE new women's wear new theme exhibition hall < /strong > /p >

< p > according to the introduction, relying on the integrated design concept of shoes and clothing integration, in order to enhance the expressive force of retail channels for women's clothing products, POOVE actively promotes the thematic display and thematic marketing ideas of products in the middle of distributors and retailers, emphasizes the rich and casual collocation of single products, and provides consumers with the recreation space for clothing matching, so as to achieve rapid turnover of products and continuous sales growth.

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< p style= "text-align: center" > < img border= "0" alt= "" align= "center" style= "" width: ";

< p style= "text-align: center > > strong > (map) POOVE" retail thinking and Wuhan terminal teaching experience summary sharing meeting "site < /strong > /p >

At the same time, during the press conference, POOVE also organized related retail theme training activities at P.

This is the effective promotion of POOVE's annual terminal teaching project.

Through the interpretation of business executives and retail experts, the distributors and agents participating in training have a full understanding of brand strength, industry prospects and their own store operation ability.

And this deep interaction and professional guidance has made POOVE partners more aware of where the road is and where they will be more confident about their future career prospects.

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