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"Small And Beautiful" In Logistics Distribution Of Domestic Clothing Market

2014/6/25 9:40:00 39

ClothingLogistics And DistributionClothing Shoes And Hats

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Shop Distribution of < p > a href= "http://sjfzxm.com/news/index_c.asp" > dress < /a > is a unique business field in urban distribution. Compared with super distribution, its business volume is low and distribution frequency is low. It is not concerned about people, but pursuing small and beautiful areas can make many small logistics enterprises obtain certain living space.

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< p > we know that China is the largest clothing producer in the world. Apart from giving many international brand foundry production, there are countless brands of small and medium-sized brands that are supplied to the domestic market.

These enterprises, which have neither scale nor profit margins, are simply unable to build their tightly controlled supply chain system. Relying on social resources to complete the distribution from factories to distributors and shops is an inevitable choice.

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< p > the logistics business of general clothing enterprises mostly adopts the outsourcing mode, because only a small number of enterprises can realize self built self logistics in terms of business scale and financial strength.

The seasonality, changeability and small batch attributes of clothing logistics determine that most garment production and business enterprises can not build their own logistics system. The development of e-commerce has become more and more important, such as order miniaturization, quick change of category, wide distribution area, and more dependent on the scale, networking, speed and informationization of the logistics system, making the self built logistics become a thankless model.

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The concept of < p > a href= "http://sjfzxm.com/news/index_c.asp" > supply chain < /a > can be understood from the strategic level as the chain owner's control over the whole logistics system. It can also be understood that the logistics system can be divided into different links and different links to the entities that are most consistent with the economic principles.

Therefore, there are many modes of logistics outsourcing, and each mode has its own shortcomings and advantages. With the development of enterprises and the change of customers' consumption habits, the logistics system will inevitably change with this change.

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< p > the logistics of clothing products can be divided into several modes, namely, self built logistics, self construction and outsourcing, regional subcontracting and comprehensive outsourcing.

No matter what kind of logistics mode, in the distribution process, most of them need to use local distribution providers to complete. These enterprises are generally not large, but they can be divided into single professional distributor and comprehensive distributor.

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< p > the advantages of professional distributors are self-evident, that is, their professionalism, specializing in clothing distribution business, a good understanding of customer habits and store distribution, good customer experience, good relationship with store managers, and high distribution efficiency. The drawback is that the business volume is small and the cost of single piece operation is high.

The advantage of the integrated distributor is its size. No matter the fleet or warehouse, the frequency and time limit of order delivery can be guaranteed to the maximum extent. Although some orders are the same in different industries, but the destination is the same, the delivery cost can be very low.

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< p > no matter how e-commerce attracts eyeballs, shop sales are still the most popular clothing for customers in less than 10 years. < a href= "http://sjfzxm.com/news/index_c.asp" > procurement channel < /a >, even if we think about O2O freely, we can not do without the existence of shop experience, and the most economical logistics system still takes shops as a pit point.

Shops can't be ignored by the clothing industry.

The pformation of the urban distribution industry is being carried out quietly. Shop distribution does not necessarily have a "double eleven" fever, nor does it necessarily have "tall and high" propaganda, but it is indeed a small and beautiful wild chrysanthemum! < /p >

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