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Less Than 25% Off Is Fake, Questioning The Price Of Luxury Goods.

2014/7/30 13:30:00 52

Luxury GoodsPricesFakes

It is reported that LV signed a memorandum of understanding with Taobao last year to establish a cooperation mechanism to crack down on counterfeit goods on the Taobao platform. Prior to this, Ferragamo officially authorized the show. Burberry also announced cooperation with Tmall in April this year. Tmall has become its only online strategic partner in China.


   Question 1: Same paragraph Handbag Price difference at home and abroad nearly doubled.


Yesterday, Miss Li, who had just returned from Europe, told reporters that although the discount season had been over, the purchase of Prada classic package in Paris spring counters cost about 11000 yuan (RMB), which is still 8000 yuan or more cheaper than the Hongkong counters in China, and the price difference is nearly doubled. "This is not a discount. Once the discount is made, the price difference between the two will be even higher." Coincidentally, the Prada package purchased by Miss Tu in Holland is also five thousand or six thousand yuan cheaper than that in Hongkong, China.


Some people in the luxury goods industry feel that some people will attribute the price difference of luxury goods to tariffs and other reasons. In fact, tariffs have a limited proportion in the price, mostly because of the pricing policy of brand dealers.


"Every time Season change When it comes to grand festivals, luxury brands including Gucci, Ferragamo and Prada will have different discounts. Many luxury brands will get 50 percent off to 30 percent off of the discount season. The price difference between these brands is high at home and abroad, plus the discount season, the difference between the two places is much different. Needless to say, some famous brands of outlet discount stores abroad, the price of goods in the past season went down to outlets, and the longer the interval, the more discount. The person admits.


   Question two: official website and Online retailers Channel prices vary


According to industry sources, under the price gap, many luxury electric providers will find buyers to buy abroad at low prices. Reporters yesterday logged in Jingdong famous brand sale channels, including Bally, Versace, Saint Laurent and other luxury brands were less than 70 percent off of the lowest, in terms of its promotional discounts, D&G claims to be low to 1.5 fold, Valentino 2 fold up.


In fact, apart from selling special luxury channel by e-commerce, many luxury brands have opened their own official websites for direct selling in China.


Yesterday, reporters saw the 50 percent off promotional activities of the spring summer festival on the official website of Bally China. What is interesting is that in Jingdong's Bally promotion channel, a Burberry blue leather striped lady's passport holder was priced at 1600 yuan. After the discount, it was 824 yuan. It was shown that it was not available. The reporter saw on the official website that the black passport holder showed the original price of 1690 yuan, and after 40 percent off, the price was RMB 1014 yuan.


Some netizens pointed out that "shop selling fake goods is an open secret in the industry. If you buy 25% off of the LV, Hermes, Chanel, Prada on the Internet, Congratulations, 98% may be a fake. The price of these products exceeds 25% off. The price of Burberry, Zegna and Gucci is about 6~6.2 discount.

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