Fashion Brand Han Du Yi House Develops Sub Brand Again

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Han Du Yi house has expanded its sub brand again, and its latest brand new philosophy will soon be launched on Tmall in August 8th.

Liu Aixin, the founder of the brand, said that zhe Chu was the 28 sub brand of Korea's clothing house, and it was positioned as a light fashion brand with a simple and refreshing brand.

As the main element, target

The core white collar group tends to be between 25 and 30.

Compared with the pricing of Korea's clothes house, Liu Aixin said that the price of passengers at zhe Chu should be slightly higher, averaging about 260.

It is understood that in the new brand

During the period, Han Du Yi house will give support to the five systems of the brand, including supply chain, customer service, storage, manpower and information, and the brand itself only needs to do well in product and sales.

In terms of resources, Liu Aixin said that the old brand of Han Du Yi house will also hang new drainage charts for new brands.

For the source of the brand name, Liu Aixin explained: "Zhe, there is a sense of wisdom away from the hustle and bustle"; at the beginning, return to the true, do not forget the initial heart, do not forget the original intention.

"I hope to make a brand by heart, and convey this natural and pure state to everyone, so that the heart of the city has been encircled for too long to return to the most natural state."

Liu Aixin said.

It is understood that the brand from

It took only 3 months to form, and most of the entrepreneurial team members were born after 1990.

At the beginning of August, zhe Cho has invited Yu Aoi, the famous Japanese actor, to speak for him.