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The Ninth Shanghai MILANO UNICA Fabric Exhibition Held

2016/3/20 21:17:00 46

The Ninth Shanghai MILANO UNICA Fabric ExhibitionShanghaiExhibition

The opening ceremony of the ninth Shanghai MILANO UNICA fabric exhibition is also the third exhibition of the global MILANO UNICA fabric exhibition in the new year.

Following the success of the second New York MILANO UNICA fabric exhibition and the twenty-fourth MILANO UNICA fabric exhibition, the high-end Italy textile fabrics have come to China again, and look forward to the success of this exhibition as the 2015 October Exhibition: the chairman of the Ercole Botto Poala said the last exhibition was "the most successful exhibition in history".

The MILANO UNICA fabric exhibition in Milan coincides with the Spring Festival in China. So few Chinese business audiences believe that Chinese enterprises who miss the Milan exhibition will come to see the Shanghai exhibition. At the same time, 78 textile enterprises from Italy will exhibit the best 2017 spring and summer fabrics in the world at the same time.

The number of professional spectators in March 2015 has been quite impressive, while the number of spectators in October has increased by 3% on this basis. More than 4 professional spectators have been attracted to watch the fashion from Italy.

The Chinese clothing professionals who have continued to grow and expand on scale, once entered the National Convention and Exhibition Center, will be able to have an intimate contact with the fine manufacturing industry in Italy. The exhibition of the Italy international fashion exhibition held in the same period will be supported by the Ministry of economic development of Italy. The exhibition will be supported by the Italy Foreign Trade Commission and the Italy textile and garment Federation.

Exhibitors have many kinds of fabrics, diverse styles and complete quality.

Innovation, pursuit of taste, and environmental protection are the main characteristics of these precious fabrics produced after technological improvements. Fabrics are more functional, manual embroidery and unique printing make fabrics look sexier.

"China Milano Unica fabric exhibition is the most successful project for the exhibition of fabric exhibition to expand overseas exhibitions. The project has been strongly supported by the Ministry of economic development of Italy and its trade promotion agency Italy Foreign Trade Commission.

The Chinese market is big and changing. The consumption power of the rich and the growing middle class is constantly changing. Even though it is troubled by the financial crisis, it does not prevent the development and modernization of the country.

46% of the world's luxury consumption is concentrated in China. In view of China's high tariffs on luxury goods, a lot of consumer behavior has taken place abroad. Overseas consumption has increased by +12% over the whole year, and domestic luxury goods consumption has increased by +3%.

China's +9,6% and Hongkong (+8%) fabric imports amounted to 3,02 billion euros, ranking only second in the top 15 exporters of Italy fabrics (3,04 billion euros) "Ercole Botto" made such an assessment.

  

Trend

The exhibition area has always been a popular exhibition hall for visitors at the Shanghai fabric exhibition. The information we get here will enable visitors to see more clearly what products the Chinese market needs: high-end clothing made in China.

"Although the Shanghai exhibition is a condensed version of the Milan exhibition, the spring and summer fabrics are still rich in variety, and the audience is wandering among them. They will be able to get useful information when they are communicating with exhibitors."

Fabric exhibition general manager Massimo Mosiello said.

The chairman of the fabric exhibition invited the Chinese audience to visit the new Milano Unica fabric exhibition, which will be held on September 6-7-8 three days in Milan Rho Exhibition Center: "internationalization, the same way of thinking and modernization, all of which belong to the new concept product of" fabric exhibition ", plus the new concept of luxury, that is, the fabric exhibition is no longer a exclusive fabric but a pronoun of fine fabrics, all of which make the Milano Unica fabric exhibition gorgeous and pformed.

Fashion dress

The new camps for manufacturing and dissemination: this has gone beyond the concept of pure exhibition and pformed into the exclusive Salon of the clothing industry, and has become a unique exhibition in the world.

"The Italy Foreign Trade Commission once again assisted the Milano Unica fabric exhibition to host the current China exhibition.

This is the most favorable opportunity to promote and publicize the image of Italy.

Italy

Textile accessories industry

Adapting to market changes and constantly making updates and adjustments, production has accounted for 60% of the output of accessories in Europe. Italy's textile industry not only contributed to the preservation of this traditional industry in Europe, but also increased.

The fabric exhibition is part of the textile and garment industry promotion plan formulated by the Ministry of economic development of Italy. It aims to promote the export of textile and garment industry to China. "Claudio Pasqualucci, chief representative of the Shanghai Representative Office of Italy Foreign Trade Commission, is commented.

"This year, the Italy Foreign Trade Commission has been working with all the agencies in China to collaborate and collaborate in sending invitations to the industry buyers and professionals, especially in the surrounding areas of Beijing and Beijing. Until a few years ago, China's international fashion show CHIC was held in Beijing," said Amedeo Scarpa, chief representative of Beijing Representative Office of Italy Foreign Trade Commission and chief coordinator of the national representative office.


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