In The First Half Of 2016, The Net Profit Of Red Bean Company Increased By 103.43% Over The Same Period Last Year.

Yesterday, Jiangsu

Industrial Limited by Share Ltd announced its semi annual report in 2016: the company's net profit increased by 103.43% compared to the same period last year, and its operating income increased by 22.57% over the same period last year.

The picture comes from "Jiangsu red bean industrial Limited by Share Ltd 2016 semi annual report".

According to detailed information, the net profit attributable to the shareholders of Hong Kong shares in the first half of the year was 59 million yuan, up from 29 million yuan in the same period last year, up 103.43% from the same period last year; operating income was 1 billion 337 million yuan, a year-on-year increase of 1 billion 91 million yuan, an increase of 22.57% compared with the same period last year; net profit after deducting non recurring gains and losses belonging to the shares of listed companies was 48 million yuan, a 29 million yuan in the same period last year, an increase of 69.18% over the same period last year; the net cash flow from operating activities was 201 million yuan; the same period last year was 269 million yuan, down from the same period last year.

Among them, the increase in operating income is mainly reflected in the increase in men's clothing business and real estate business income.

In terms of business, the operating income of the reporting period reached 618 million yuan, up 24.25% over the same period, mainly due to the increase in the number of stores during the reporting period compared with the same period.

As of the end of the reporting period, the total assets of the company were 6 billion 335 million yuan, down 6.22% from 6 billion 755 million yuan a year ago, and the net assets attributable to shareholders of listed companies amounted to 2 billion 205 million yuan, up 0.79% from the 2 billion 188 million yuan a year earlier.

In addition, the reporter learned that during the reporting period, the following efforts were made on the online sales and brand extension of the red bean stocks:

Expand online sales channels

It is reported that in terms of e-commerce, the company has strengthened its deep cooperation with Taobao, Tmall, vip.com, Jingdong and other platforms, and has achieved a higher performance share.

During the reporting period, the layout of WeChat channel has been carried out, online online stores have been opened online, and a network sales system that integrates with chain stores has been formed, providing more value-added services to consumers and making O2O bigger.

In addition, the first half of the company

Business (online sales) achieved operating income of 84 million yuan, an increase of 16.98% over the same period last year.

Extend brand influence

Red bean shares focus on promoting dissemination with hot spots. On father's day, it launches series marketing such as "father's Day happiness, sending love to father's love" and so on.

At the same time, the company will take advantage of the expansion line to store the brand in the store, and take the opening of the first intelligent store as an opportunity to pfer the new experiential consumption mode, and combine the hot products of "red T" and "light suit" to give the new connotation of the red bean menswear brand.

In addition, according to the reporter's understanding, in terms of group buying business, Hong Kong Group will expand the group buying mass customization business, build a customized platform, combine traditional group buying business with personalized customization business, and expand sales channels.