In The Second Child Era, Children Win The Future.

(China) Daily Chemical Co., Ltd. is a R & D, production and

As an integrated enterprise.

Frog Prince has been over twenty years since its establishment in 1994. From the past to the present, the Frog Prince has always followed the business philosophy of "dedicated attention, child care". The products mainly cover children's skin care, children's bathing, children's oral care and so on.

In 2016, the Frog Prince kept up with the trend of the times and worked together to upgrade the products and innovate the marketing mode.

2016 is another important year for prince frog to make steady progress.

The new product of 2016 - "herb love herb" series is the Frog Prince integrating international high quality research and development resources, and cooperate with Korea Medical University to integrate global resources, and develop it with ingenuity.

The new products are made from food grade raw materials, herbal extracts, mild and non irritating, and are more suitable for delicate skin of Chinese children.

The series of listed plants has been listed for less than 4 months, and its results are gratifying and widely recognized by consumers. At the same time, it won the "US Iraq Award" in 2016.

Facts show that the plant herb series is a product with great potential and competitiveness and caters to market demand.

I believe that in the future, the herb herb series will continue to shine.

At the same time, frog prince's main sales product line has been upgraded comprehensively, including the times run series, the natural close relatives series, the love bud series and so on. The formula upgrade has better met the consumer's nursing needs, and provided more perfect children's care needs solution.

In 2016, a comprehensive and strong coalition was launched.

In 2015, Frog Prince formed strategic cooperation with the Hunan satellite TV variety show and Golden Eagle cartoon, and became the third official designated child care.

The third season official partner of crazy madcap, co operating with Li Chen's starring TV series "Dad fast growing", has created a good image of family children's skin care; the Frog Prince "EMUs", which has been traveling between Fuzhou and Beijing in July 2015, has officially set sail.

The great strength of brand display and launch in 2015 laid a solid foundation for brand strategy in 2016.

In 2016,

In such a big era, the frog prince took the time to assess the situation, combined with his brand recognition, frog prince took the precise strategy, chose his mother's favorite way, deeply studied the needs of child care in China, and reached strategic cooperation with many famous domestic and foreign well-known enterprises.

In March 2016, we launched a strategic cooperation with the world's leading baby and child care website to launch the China children's care blue book. Through a large number of real-time research, authoritative expert interpretation, mother's experience sharing, and combining theory with practice, we provide a professional and scientific 3-12 year old child care knowledge for Chinese young mothers to help China's children's health grow up in an all-round way.

In June 2016, the Frog Prince and the world famous market research company Nielsen Co cooperation, in the product category management in-depth cooperation, through effective field research, a large number of actual data analysis of products and market trends, in-depth understanding of the real needs of consumers, service to improve the product and the development of new products.

Frog Prince is committed to providing consumers with better and more appropriate care products.

In August 2016, frog prince and Beibei net formally signed the strategic cooperation agreement, opened a new mode of all-round cooperation from product sales to marketing. In the future, the Frog Prince products sold by Beibei net will be directly supplied by the brand dealers, while the frog prince will cooperate with Beibei net in brand marketing and resource replacement.

Meanwhile, in October 2016, "Frog Prince" brand was once again recognized by the vast majority of mothers, and was awarded the "brand of mother and baby products most loved by Chinese mothers in 2016".

China's child care center, a breakthrough in marketing mode, set up a benchmark for child care market.

In June 2016, the first child care center was unveiled in Daqing, to break the current pattern of baby care, and to customize the 3-12 year old child care area for children. It covers three categories: Children's bathing, skin care and oral cavity.

With the success of the first child care center, the KA system in the regional market and even the whole country has started a wave of fever, which has attracted the attention of all localities and KA systems. Children's care centers have been set up in North China, Fuzhou and Shenzhen.

The establishment of China's child care center has introduced the infant care brand, created a new pattern of Chinese baby care market, established the professional brand image and tonal of frog prince child care, provided consumers with more interesting and interesting shopping environment, and created a new shopping experience, and the exposure rate of brand image and brand has been greatly improved.

In 2016, Frog Prince (China) Daily Chemical Co., Ltd., through the innovation of R & D technology, promoted the whole line optimization and upgrading of products, provided consumers with more high-quality products, and joined forces with many excellent enterprises at home and abroad. In the Internet plus environment, it catered to the opening of the second child policy, and the strength of frog prince's R & D technology, production capacity and marketing methods increased. At the same time, the brand image was more popular to the needs of consumers.

In the future, the frog prince will build a complete baby eco circle around the baby industry, in terms of electricity providers, education, health and intelligent technology.

It is our vision to convey love and care and warm every child's smiling face.

It is our belief that we should pursue innovation and pursue quality.

Professional children's brand, professional production technology and professional three-dimensional service are our insistence on quality and our commitment to "pay attention to children's care".

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