Fujian Style Dress Design: "Chinese Style" In The World

From Fujian style clothing

The style of dress that is inspired by Chinese traditional culture has been in the world.

There is a trend in the field.

From 2007, Lang Lang and Ji Wen Bo first landed in Milan fashion week in Italy, followed by CABBEEN and Yang Ziming on New York fashion week, and then in the past three years,

The "Wolf Totem" has been on the three fashion week in Milan, Italy. Fujian style fashion design has changed from one corner of Southeast China to the world top brands such as VALENTINO and ARMANI. They have the ability to fully display the confidence of Oriental dress culture and catch the most dazzling "Chinese style" in the world fashion and fashion industry.

The dynamic electronic music, a pair of glittering eyes, lit up in the darkness.

In the mapping of the black mirror, the burning flame, the deconstructive figure and the dazzling totem roared out.

Italy Milan time in June 18, 2017, seven wolf's brand WOLF TOTEM's spring and summer new product released in the year 2018, shocked the world with such a dazzling opening.

According to the world clothing and shoe net, in 2017, the wolf wolf totem of seven wolves went to Italy for the third time by the official invitation of Italy Milan international fashion week.

It is understood that in the past three years, the seven wolves are constantly moving in brand design culture.

In 2014, the seven wolves launched the wolf totem brand, and developed a series of products such as wolves, Tibetan wolves, Dai wolves and so on.

In 2015, "Wolf Totem" launched the "Dai wolf" series for the first time in Milan fashion week.

In 2016, "Wolf Totem" once again came to Milan international fashion week, this exhibition is "Yi wolf" series.

In 2017, the Wolf Totem of seven wolves continued to dig deeply into the aesthetic elements of Chinese minorities. Inspired by the Dong's special buildings in the southwest provinces, coupled with the effects of old crafts and silver ornaments, it restructured and designed fashionable fashion products that incorporate "wolf elements".

The industry admits that a clothing brand can reach Italy Milan fashion week for three years in a row, which fully demonstrates that the eastern dress culture is constantly increasing its weight in the world fashion industry.

Not only is Milan fashion week, industry sources told reporters that as early as February 2007, Chinese men's wear brand CABBEEN held the 2007/08 autumn and winter fashion conference in New York fashion week. People can vaguely remember that it was the first time Chinese designer brand appeared in New York fashion week, which is famous for its fashion and business.

The CABBEEN menswear conference was held at SHOW ROOM, the main street of New York fashion week, Manhattan Street Center Park, New York. The 40 sets of 2007/08 autumn and winter men's clothing displayed in the conference were designed by Yang Ming Ming, a famous Chinese men's wear designer, which embodies the style of CABBEEN's brand casual men's wear.

Among them, the 18 outfits highlight the designers' fashion interpretation of Chinese traditional cultural elements and present Peking Opera facial makeup, traditional mascot patterns and Chinese paintings.

Prior to that, CABBEEN had its own store in New York, and made the international fashion industry have a deeper understanding of its brand through the strategy of "first occupy the market and then go to the show".

From that moment on, more and more Chinese designers, including Fujian style designers, went to the international fashion stage and continuously enhanced the confidence of the Chinese clothing industry to conquer the world.

"During the fashion week in New York, it's about whether your work has commercial value. Do you participate in fashion week?" this is the only criterion for them to measure designer's work, because the main audience in New York fashion week is buyers, followed by the media.

As the first Chinese fashion designer to enter the fashion week in New York, Yang Ziming once said so.

In fact, in recent years, the design culture of Min Pai clothing is popular. The real driving force and support comes from the market. Only by effectively combining Chinese clothing culture with the needs of the market, will the designer's work be truly recognized by the society.

As Zhou Shaoxiong, chairman of the seven wolves, said, "at present, people buy clothes not only to buy cost-effective, but also to buy brand ideas, so every enterprise must have its own culture IP".

Not only in the mainstream fashion week in the west, but also in the Oriental fashion industry, such as Japan and Korea, in recent years, Fujian style clothing design has also been outstanding.

As we all know, Paris, Milan, New York and London are recognized as the four fashion week in the world, while Tokyo fashion week is a rising star.

In recent years, with the rise of the Asian economy, the Oriental designer culture has also begun to rise. Ji Wenbo, a former chief designer of Li Lang's fashion designer, boarded the fashion week in Tokyo a few years ago, and explained the Chinese designer's understanding of Oriental dress culture profoundly.

It is said that at that time, Japanese media had been exaggerating the news of Chinese brands going to Tokyo fashion week. They were curious and surprised to find out what trends the Chinese demand for clothes in the process of rapid economic growth. They want to explore what ideas Chinese clothing designers will bring to them.

And when the Japanese media and fashion industry saw that the "Terracotta Army" elements that had previously claimed the Italy Milan fashion week were further extended to the commercial clothing, fashion, leisure and business office clothing in spring and summer, they were conquered.

As China's "Golden Summit" fashion designer from Quanzhou, over the years, the design of Ji Wen Bo has come to the world fashion show such as Paris fashion week, Milan fashion week, Tokyo fashion week and Busan fashion week.

In 2007, "Li Lang" brand and Ji Wen Bo became the first Asian brand and asian designer to enter the fashion week of Milan in Italy. It has been a special brand of the world's top brands such as VALENTINO and ARMANI. While the Chinese traditional "Terracotta Army" style is the T stage set, the new style of "China Wind" is blowing up over Milan.

Over the past decade, the number of Fujian fashion brands and their designers has reached the top fashion week in the world.

In response, Yang Ziming said: "as a Chinese fashion designer, we can show our works on such a world stage. I think it is a pride. It also shows that we have such a cultural heritage and creativity to integrate the things of our nation with the international trend so that people from all over the world can accept us."

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