Home >

Nike Jersey Will Be On The Stage Of The 2018 Season WNBA.

2018/4/28 12:46:00 267

BrandNikeDesign

Comprehensive replacement in NBA

Nike

After the Jersey, in May this year, the United States

brand

Will soon be on WNBA.

Recently, the sports giant brand announced the robes of the major teams as an official Jersey supplier of the alliance.

Design

Similar to NBA, each WNBA team has two versions of the Jersey, namely the classic Icon Version (Icon Edition) and the theme Version (Statement Edition).

The home team has the priority to choose the Jersey they wear in the match, and the visiting team chooses a match that matches the home team in sharp contrast.

According to the world clothing and shoe net, WNBA will start in May 6th in the 2018 season, and the regular season will be unveiled in May 18th.

At that time, all teams will wear a New Jersey to meet the twenty-second season of the league.

WNBA is the National Women's Basketball Association, the professional women's Basketball League sponsored by NBA, founded in 1996, and the first event was held in 1997.

However, it is different from the NBA annual competition. From May to August, WNBA will play the regular season and September will start the playoffs.

As we all know, in 2015, Nike grabbed NBA's official Jersey sponsorship contract from rival Adidas in the price of 8 years and 1 billion US dollars.

In the 2017-2018 season, NBA Jersey officially entered the Nike era.

At the same time, WNBA and D-League players will also compete in Nike's Jersey, of which WNBA's debut is the upcoming 2018 season.

What is impressive is that in October last year, NBA opened the new season, the Cavaliers met Celtic at home, and Lebron James ripped the shirt in the fourth quarter.

In previous pre-season games, Lakers Jersey Ennis also had such problems.

Despite its excellent technology, Nike's New Jersey is considered to lack toughness.

Therefore, in the past six months, the US brand has re examined the design of the Jersey.

The WNBA robe released by Nike claims to use better quality materials and design techniques.

"The new fabric is a closed mesh fabric with greater toughness," explains Keri Lenker, senior manager of NBA equipment business. "We did make some changes."

At the same time, Nike and the league have repeatedly tested these jerseys to ensure that there will be no unexpected problems such as the NBA opening game, James Jersey tear and so on.

In addition, over the past year, Nike has collected a large number of female players' perceptions of the demand for jerseys.

Sue Bird is the legendary star of the WNBA Seattle storm team. At the age of 36, she is still the starting point guard of the team. She said, "it should be all players Dou Dou's feedback to Nike, including our likes and dislikes."

Sue Bird put forward his opinions on the neckline, hoping to design it more closely.

At the same time, Nike changed the size design of the uniform "L", "M" and "S", but set more code choices for players.

"Before, we let athletes and teams order according to actual codes," said Keri Lenker, senior manager of NBA equipment business. "This gives players more opportunities to choose."

It is worth noting that the New Jersey provides humidity control functions.

Through the digital human body study, after determining the sweat attachment area of the female athletes, the jersey will use different mesh fabric materials in the corresponding position, which can realize the function of quick dry back ventilation, help regulate the body temperature and provide the best humidity control.

As an alliance sponsor, the logo of Verizon, the largest communications operator in the United States, will appear on the front of the shirt.

One feature is that a small silver patch underneath the collar will show the number of Championships a team has won.

"This is great. WNBA is at a turning point in development. Every team has its history," Keri Lenker said. "There is no better way to show the team how many championships they have won."

The Minnesota Bobcats are undoubtedly one of the largest number of WNBA Championships.

In the 2017 season, the Minnesota Bobcats won the league championship with 3-2 defeats to Losangeles sparks.

This is the fourth win of the Bobcats in 7 years.

This powerful Bobcat does not rule out a new season in Nike Jersey.

It is reported that from May 13th, fans will be able to go to WNBA online store to buy shirts and other peripheral products.

Despite being the top professional league in the world, WNBA's attention is far behind NBA.

Adam Shawwa, President of NBA, recently proposed that WNBA should make changes in the season, changing from summer to winter to enhance the audience's interest.

"We still have market problems, we need to solve them, and try to get young people to join them, so that they are interested in women's basketball," Adam Shaw said. "TV ratings are not bad, but it is even harder for fans to come to the scene.

Maybe it's because WNBA is in the summer that we've been trying to break the rules. "

More interesting reports, please pay attention to the world clothing shoes and hats net.

  • Related reading

Adidas Needs To Divide Nike Into Sporting Goods.

Market trend
|
2018/4/27 11:07:00
136

Amazon Is A Fake Paradise Consumer Sentiment?

Market trend
|
2018/4/26 13:47:00
1850

"Labor Shortage" Is The Source Of Spanformation Of Textile And Garment Enterprises.

Market trend
|
2018/4/26 13:33:00
147

The Truth Of Liu Qiangdong And Ma Yun'S Mutual Tearing

Market trend
|
2018/4/23 15:29:00
381

The Secret Of Vitoria Is Alleged To Be Contrary To The Demands Of The Times.

Market trend
|
2018/4/23 15:23:00
1055
Read the next article

UNIQLO Or "Semi Custom" Service To The World

Recently, Ryui Masa revealed that XXX group will launch a new electricity supplier strategy. It hopes to realize doubling growth of global online sales of UNIQLO in the next two years, and increase the sales of this channel to 20%.