Jingdong And China Unicom Released "Intelligent Location" Products.

Jingdong city has joined the smart footprints of China Unicom's big data company and officially released the "intelligent location" product.

The product is designed to provide store location and optimization services for store operators by using big data and AI algorithm.

Billion state power understands that "intelligent location" is the first landing product after Jingdong smart investment strategy in digital technology strategy.

At present, it has landed in the Unicom business hall of nine cities in two provinces of Shanxi and Guizhou.

CEO Li Zhenjun, a smart footprint company, said it was based on City computing platforms, digital gateways and data resources on both sides of the line.

Under the premise of ensuring data security and not leaving home, the intelligent location product is developed. The product can solve the problem of shop location and formulate product sales strategy, thereby effectively enhancing the business performance of the store.

First of all, "intelligent location" combines the consumption of Jingdong's business district and the three network accounting data of mobile, Unicom and Telecom, together with the statistics of Unicom's demographic data, store data and so on.

Secondly, the "multi-source data fusion technology" based on multi-party data joint modeling and deep learning can extract the characteristics of high revenue stores, and provide guidance for site evaluation.

In addition, the landing scene of intelligent location is not only limited to the retail industry, but also can be applied to the location selection of the financial industry, tourists' perception of tourist attractions, planning and construction of intelligent cities, logistics and warehousing management, etc.

At the same time, "intelligent location" can provide a long-term business proposal for each store. "Customized business strategy" is a major selling point of "intelligent location".

Because of the difference between their location and consumption audience, different merchants or different stores of the same business need different sales strategies.

"Intelligent location", through the crowd insight, land parcel feature analysis, operational effectiveness evaluation and revenue measurement, store location planning, and the platform output of store capacity evaluation, provides suggestions for business strategies of merchants, helping merchants realize self analysis, self decision making and self run battalion.

Jingdong said that the two sides will jointly provide more comprehensive and precise services to merchants and achieve win-win cooperation in the future.