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The Prospect Provides A Bright Prospect For The Shopping Guide.

2014/12/4 15:17:00 52

Shopping GuideProspectsManagement Skills

Shopping guide personnel are the front-line staff of enterprises, and also the lowest level employees of enterprises. They are faced with the consumers' fastidious criticism and the direct pressure from the enterprises themselves and the competition from the same industry.

Enterprises will adjust their promoters at any time because of the needs of strategy and peak season.

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In the past few years, when sales promotion was still new, because the demand of the market was not satisfied, the guide buyers were often easy to recruit. At that time, the guide buyers were generally not too high in quality because of lack of competition, so the enterprises did not treat the promoters as a real member of the enterprise.

Until the intensification of competition and the increasingly difficult market, the competition level has further escalated. Shopping guide has also become an indispensable part of the market competition. At this time, excellent guide buyers have become scarce resources in the market. Not only are they difficult to recruit, they are also not able to retain themselves for a long time.

stay

Human resources

There are three ways to keep people in management: first, to keep people in business, to enable employees to develop with the development of enterprises; two, to treat and retain people, to provide employees with better pay than their competitors; three, to retain feelings, so that employees can feel the warmth of the team in their work, and have an inseparable feeling for the enterprises; and these three ways, especially the retention of employees, is the best way to make an employee's heart moved.

Therefore, for a salesperson, it is the most attractive job for an enterprise to work steadily and develop continuously with this job and upgrade its position.

When we enter the company, we have to teach them a vision of future development and help them to plan their career after working for a while.

Some people may say that a small shopping guide can have any career planning. Wrong! As long as soldiers want to be general!

We divide the shopping guide into four levels: the four level shopping guide is generally a novice, after entering the company, they will arrange the internship first, follow the excellent shopping guide to run the field, learn their shopping experience, such a guide member's salary is also the lowest, generally only take the basic internship salary, and the three level shopping guide can usually complete their own work independently, including product introduction, store communication, frequent customers and so on.

VIP customer

And so on.

这个级别的导购实行的都是基本工资加提成的薪酬制度,鼓励她们靠业绩提高自己的收入;二级导购员就不仅仅是导购的概念了,她更多的是一种终端维护员的概念,类似于管理终端的业务员,一般情况下,二级导购员都要负责好几个场子,甚至某一个区域的场子都归其负责,在其所辖区域里面的三级、四级导购员都归其管理,其工作职责更多的是管理导购员以及协调卖场和公司或经销商之间的关系,负责执行公司制定的各种终端推广活动,她们的薪酬一般实行较高的底薪加业绩平均奖励;一级导购员类似于区域导购主管,主要是对区域里面所有的导购员进行管理和培训,并且能够协助区域经理(或区域主管)制定区域里面的各种终端推广方案并负责落实执行,她们的薪酬主要是高底薪加不多的月奖,如果区域业绩出色,会跟区域经理或区域主管一样有一份比较丰厚的

Of course, with the acceleration of the company's expansion or market expansion, we have established provincial and even nationwide purchasing director, and formulated a unified management system and payment system for the whole province or the whole country to further integrate resources and standardize management.

An excellent shopping guide will gradually realize her desire to grow up in the established competitive ranks, thus changing their perception that shopping guide is just a short-term livelihood work. When they enter the industry, they will feel the great development space.


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